future vision for fleet purchasing
Itaú, 2021
I collaborated with a service designer and a staff product designer to develop and define the future vision and strategic context for the vehicle fleet acquisition journey tailored for corporate clients.
This journey enables clients to customize their acquisition package, going beyond simply purchasing a fleet of trucks. Comprehensive Itaú solutions are offered for integrated and efficient fleet management, including insurance, Itaú tags, tools for monitoring fuel economy and maintenance, strategies to reduce CO₂ emissions, various fleet acquisition options, and simplified tracking of documents and financing debts, among other features.